Category Archives: Blogging

4 Apps That Can Make You a Better Writer

Let’s face it: Writing doesn’t come easy for everyone. If you need a little extra help in the writing department, there are some fantastic (free) writing apps that can improve your abilities instantly. Grammarly This writing tool can be used in both Microsoft Word and Outlook, and is kind of like having your English teacher… Read More »

The 7 Factors That Make for Viral Content

Going viral is the name of the game, regardless of what industry you’re in. You want your product and content to be seen by as many people as possible. But the game is unpredictable; the face of content marketing is fluid and social media algorithms are in flux. However, with all the variables there are still consistent… Read More »

Quit Reading and Writing and Start Doing

Yet another tweet just flashed across my Twitter feed about famous CEOs who get up at some ungodly hour like 4 a.m. Never mind that successful executives work long hours to get their work done, not to read or write about nonsense like other people’s habits and personal productivity revelations. Here’s a revelation for you:… Read More »

The Importance of Making Publishing a Team Sport

You’ll see this play out as your company blog develops from a marketing pet project into a team platform. It will happen much earlier if you’re invested in strategy. Involving the team can be an interesting challenge. While there is impending friction to avoid, there’s also much to be gained when the entire team contributes to… Read More »

How To Turn $5 into a New Customer on Facebook

There are only a few things $5 will buy these days: a cup of coffee at my favorite overpriced coffeehouse, a bonus tip to reward an Uber driver’s smile. Maybe a foot-long sub at a somewhat image-troubled sandwich shop. Dare I say that an acquisition even better than the one for my slow-roasted addiction (with a little pump of pumpkin) is a sale? As… Read More »

17 Free Online Tools to Help You Grow Your Blog to 1 Million Visitors

    “Free” is also the price that most people gravitate to when they are first starting out. But, the trouble is, most of those people also think that you have sign up for some big, expensive service once your audience numbers get serious. Nope. You don’t have any excuses, because free web services and products available today are so good that you… Read More »

What can a blog do to your business?

Image credit: Luis Llerena | Till recently, Influencer Marketing as a term was used in the context of movie and sports stars who endorsed various products and services in the mass media. Enterprises earmark a sizable portion of their marketing budget to engage these offline celebrities as a part of their Influencer Marketing strategy.… Read More »